People are at the centre of the work
Brenda Robinson leads The Robcan Group’s work with organizations and communities. The team develops and delivers training, facilitates conversations and supports projects in a range of settings.
Brenda Robinson
Brenda is a speaker, trainer, writer and consultant. She is the founder and president of The Robcan Group. Her Bachelor of Arts was earned at Brandon University and her Masters of Education at Simon Fraser University. She has been addressing groups for over thirty years about communications, humour, laughter, positive working skills and wellness in general. Her workshops and presentations are in high demand. She has authored and co-authored five books. Her 12-part podcast, Lighten Up and Communicate with Brenda Robinson, shares more of her practical ideas about communication.
Brenda grew up on a farm close to Minnedosa, Manitoba and continues to stay connected to her family there. She now lives in Sherwood Park, Alberta. Brenda has five children and 6 grandchildren.
Brenda believes that we are on a life-long learning journey. It should be enriching, exciting, interesting and above all, it should be fun!
Brenda’s Biography and Headshot
Download Brenda’s biography for an introduction or event program, along with a headshot for your materials.
Our History
The Robcan Group concept began in 1975 under the name Robinson Educational Consulting. The core services at that time were workshops, seminars and college / university contract training. The business grew at a slow but steady pace over the next eight years. When demand increased, the need arose for a broader perspective and a more in-depth approach.
The Robcan Group started in 1983. This innovative training, consulting and human resource development company is recognized for its ability to be responsive to diverse and multiple client needs. The Robcan Group is made up of training and development consultants who work closely with our clients to address organizational issues and challenges in positive and constructive ways.
Our company is able to follow a comprehensive approach to the provision of consulting services. We complete full training needs analysis and work-specific problem assessment. We design and develop strategic work plans, budgets, objectives, goals and outcome determination. We initiate, implement, evaluate and provide documentation as required. We design, develop and deliver training programs. We facilitate teambuilding and work skills development and provide conference presentations to diverse audiences.
We work at the community level to address program needs in recreation, sport and culture. We support communities to engage and facilitate volunteers.
We consider ourselves to be specialists in the field of “people skills”. We provide services in conflict resolution, negotiation of agreements, program and project management, evaluation, critical analysis, training and staff development, design of curriculum and program plans, conference presentations, writing, editing and proofreading. We also offer proposal research, development of policies and procedures, mediation services and community development services.
We have also developed comprehensive online curriculum development followed by online course facilitation using a variety of formats.
The Robcan Group has continued to grow and expand and enhance our services for our client list. We have clients across Canada and provide services to business, industry, government and communities. Our work includes consulting, training and project management, often in combination. We challenge ourselves and our clients to be innovative, creative, collaborative, co-operative and communication focused and directed.
Our conference presentations and training introduce us to a huge network of clients. Our reputation for being fast paced, dynamic, informative and interactive has provided us with a core client list which leads to other services and projects.
Our books and audio are always in high demand following our workshops and conference presentations. We are constantly marketing to extend this element of our service to a greater audience. We have developed a 12-part podcast, Lighten Up and Communicate with Brenda Robinson, to share practical ideas about communication with a wider audience.
Over the years, our clients have brought us into many kinds of work. A workshop might lead to a longer training program. A conversation about a team’s challenges might lead to facilitation, mediation or help developing a plan. We’ve continued to follow the work where it takes us.
That experience has also led to more opportunities to develop training that organizations can use in their own ways. We create online courses, in-person workshops, and programs that bring people together across a series of sessions. Sometimes a combination works best. We work with each client to decide what will help their people learn and put the ideas to use.
Presentations and workshops remain an important part of what we do. They keep us connected to the people and questions behind the work, and often open the door to the next project.
We’re carrying what we’ve learned from decades of workshops, presentations and organizational projects into the training we develop today. Each new project gives us another chance to create something that works for the people who will use it.